Award-Winning Anthology for NTM
People suffering from NTM, a rare lung disease, aren’t being diagnosed by their doctors. To bring the emotional impact of orphan disease NTM to life for HCPs, we connected real NTM patients with animators from around the globe to create original films that communicate how hard it is for patients to live without a diagnosis. Visit NTMFacts.com to learn more.
Awards
Three-time Manny Award winner for Best Rare Disease Campaign, Best Nonbranded Campaign, and Best Professional Campaign – Web.
Novartis: New Understanding in MDS
MDS. New Understanding. New Possibilities. kicked-off on MDS Awareness Day, October, 25, 2021. This campaign aims to help people living with blood cancer see the disease in a different light and tells the story of MDS in an innovative way that educates and instills confidence. Along with Novartis and internationally renowned artist Noma Bar, we were able to bring relatable metaphors to life in this highly visual educational video. Following launch, the campaign's performance reached over 1.7MM users in the first month and delivered over 8.7MM impressions.
Novartis: Curtain Raiser for ASCO
This short video was designed to pique curiosity, generate excitement, and set the stage for new data being presented at ASCO. This teaser not only introduces key elements but also builds anticipation, leaving viewers with a sense of anticipation and a heightened interest in what they can expect at the conference.